During our last TenderNights event the lovely Julie Michelle kindly distributed prints of a few of her favorite pictures taken in the Tenderloin. Needless to say, they were all beautiful, so we somewhat randomly picked this one.
I love old business signs, and Julie achieved a romantic and dreamy quality with this one of an establishment that is not exactly what I would call romantic nor dreamy. But that’s what I love Julie’s photography, because it finds beauty even in the ugliest things.
As a comparison, here’s another picture of the same sign by another photographer whose work I enjoy – Thomas Hawk, but the feel is completely different.


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A few years ago Fray had a short story about this establishment:
http://fray.com/work/bait/
Curious how much of that story is truth and how much fiction. Hard to tell in this here town.
Thank you for sharing my photo for this post. I realized again how much I like it too.
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[...] (is it?).(If you would like to see this sign photographed free of loaded wording, check out this old article of ours.) window.fbAsyncInit = function() { FB.init({appId: "161975150488392", status: true, [...]